Notes.
What to decide before commissioning a website, a shop or a system, and what counts after.
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Websites6 Nov 20265 min read
How much a website costs in Portugal
What makes the price of a website vary in Portugal, the costs that remain after launch, and how to compare proposals that look the same.
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Online shops6 Nov 20264 min read
What it costs to open an online shop in Portugal
The costs of opening an online shop in Portugal, from the platform to payments, and the legal obligations that shape the price before the first sale.
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Systems6 Nov 20264 min read
Bespoke software: when it pays off, or doesn’t
When a spreadsheet, off-the-shelf software or a bespoke system is the right choice for a company, and how to reduce the risk.
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Search6 Nov 20264 min read
How to show up on Google and ChatGPT
What makes a business appear in Google Search, on Google Maps and in ChatGPT’s answers, and what isn’t worth paying for.